Urban
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Read the updated info I put in before. It's about creating increased fan interaction with the franchise. The model has proven to be very popular in soccer.
When you get contracts with the Boston Celtics , Philadelphia 76ers and Cavs ( they are in negotiations with several other teams too) its impossible not to take the company seriously. You are taking about partnerships with Billion dollar franchises and in the case of national teams entire countries. That does not happen by accident.
The fan tokens for the Argentinian national team sold out in less then two hours. There is def demand, and this company is just geting started.
I am not really interested in talking crypto and realize this post is 3 months old, but I think this is a dangerous way of thinking. There are several instances of pyramind schemes / MLM organizations partnering with professional sports teams and use it as a way to legitimize themselves in their pitches.
3 that come to mind right away: Herbalife had their name across the chest of the LA Galaxy jerseys. Amway Arena/Center is the name of the Orlando Magic's arena, Veema/Verve was partnered with the Phoenix Suns