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Not saying it's bad to give the people what they want at all. However, they also accomplished that (as you said, it was "not giving the belt to Reigns") by having Sheamus be the temporary champ instead of a very talented Owens, who deserves to have his first reign as champ be more than just a month or two due to an injury.
I'm definitely not excited to see Sheamus as champ, either, but I'd rather them give him to it now, since he'll only have it for a month or two. Plus, it finally gets that stupid briefcase off of him and, once he loses it, we know he's not in the title picture until at least June (If he loses it at Rumble, MAYBE he gets a rematch at Fastlane, but then you have Mania and the usual Mania rematch the next month).
They're not going to go into Mania with Owens as champ. Would I love to see it? Absolutely. But they're going to go into Mania with, as you've pointed out, an unknown. We all know that. Now, Reigns is certainly an unknown as well in that regard, but we've known they've targeted him as the next big face for like, over a year now. And it's already been established nobody is a fan of him getting it, so I'm not arguing he should and certainly see the hypocrisy by them there.
One of the reasons WWE is so hesitant to push some guys (Bryan, Dolph for example) is they're somewhat injury prone and there's a good possibility (as we've seen with both already in their title reigns) that they'll be painted into a corner. And in both guys' cases, word is they refuse to change their style.
Do I agree with their hesitation to push those guys? Of course not. However, I can see where they're coming from.
Now, you can also argue that WWE paints themselves into a corner by not pushing more talent to that main event level, and I agree completely, but that's another issue.
Another big problem is that there's too many hours of wrestling on each week and it forces us to get tired of wrestlers, matches, etc quickly. But again, that's another thing entirely.
I'm not absolving Vince of any blame here, the product is absolutely terrible aside from a few exceptions. I'm just saying I can see the logic behind a short Sheamus run.
I'm definitely not excited to see Sheamus as champ, either, but I'd rather them give him to it now, since he'll only have it for a month or two. Plus, it finally gets that stupid briefcase off of him and, once he loses it, we know he's not in the title picture until at least June (If he loses it at Rumble, MAYBE he gets a rematch at Fastlane, but then you have Mania and the usual Mania rematch the next month).
They're not going to go into Mania with Owens as champ. Would I love to see it? Absolutely. But they're going to go into Mania with, as you've pointed out, an unknown. We all know that. Now, Reigns is certainly an unknown as well in that regard, but we've known they've targeted him as the next big face for like, over a year now. And it's already been established nobody is a fan of him getting it, so I'm not arguing he should and certainly see the hypocrisy by them there.
One of the reasons WWE is so hesitant to push some guys (Bryan, Dolph for example) is they're somewhat injury prone and there's a good possibility (as we've seen with both already in their title reigns) that they'll be painted into a corner. And in both guys' cases, word is they refuse to change their style.
Do I agree with their hesitation to push those guys? Of course not. However, I can see where they're coming from.
Now, you can also argue that WWE paints themselves into a corner by not pushing more talent to that main event level, and I agree completely, but that's another issue.
Another big problem is that there's too many hours of wrestling on each week and it forces us to get tired of wrestlers, matches, etc quickly. But again, that's another thing entirely.
I'm not absolving Vince of any blame here, the product is absolutely terrible aside from a few exceptions. I'm just saying I can see the logic behind a short Sheamus run.