At this point we just need to shoot for .500 before we talk about playoffs. If people are ready to give themselves playoff expectations then I question what they've been watching.
1. With three wild cards, "shooting for .500" and "talking playoffs" is not that different.
2. The Browns went 6-10 last year even though pretty much everything that could go wrong, did.
Baker was largely ineffective (whether that's due to scheme/coaching or his dinner fork is up for debate).
Myles missed six games to suspension.
Odell played hurt all year (and even at that got to 1,000 yards).
Ward and Williams were both injured and had a DC whose scheme neutralized their strengths.
Several other key players missed time to injury.
The HC was woefully incompetent, on a level that made Hue Jackson look like Vince Lombardi.
The HC also appeared to hold grudges against certain players, making them healthy scratches.
The GM forgot that there's this position called offensive tackle and that you need two of them.
If you want to believe that this team will be just as undisciplined next year, and that Stefanski will scheme away from his QB's strengths, and that he'll call draw plays on 4th and 9, and that OT will again be manned by matching turnstiles, then yes, playoff expectations are unreasonable. Otherwise, we will have to settle for seeing things differently.