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So California looks to be passing a bill that will prohibit the NCAA from barring from competition athletes who make money from endorsements.
I'm sure a lot of folks believe this is a great idea. The problem is that it will be impossible to distinguish between an endorsement, and alumni funneling money to players during recruitment. It's basically legalizing paying college players. So you're going to have the wealthiest programs buy up all the talent. Sure, they have an advantage now, but nothing like what we'll see if this becomes the rule.
California will allow college athletes to profit from endorsements under bill signed by Newsom
Gov. Gavin Newsom has signed a high-profile bill that would allow college athletes to earn money, despite NCAA objections.
www.latimes.com
I'm sure a lot of folks believe this is a great idea. The problem is that it will be impossible to distinguish between an endorsement, and alumni funneling money to players during recruitment. It's basically legalizing paying college players. So you're going to have the wealthiest programs buy up all the talent. Sure, they have an advantage now, but nothing like what we'll see if this becomes the rule.