Steve_424
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one of our interns.. made it. sadly, it was approved. Being one in the sports program in Akron, I really hate this whole "Bowden Ball" shit we keep doing. I really hate it. I mean, he is the third best coach on the campus yet he is made out to be a god. I really don't get it.
A few reasons why it works:
1) Name one player on the current Zips football team the average person walking down the street - or even average student walking on campus - could name. When you don't have any marquee names, you promote a successful coach with a legendary last name.
2) Basketball and soccer have been very successful in recent memory. Football was embarrassing bad the last two seasons. Basketball and soccer can promote team success to draw fans. Football (right now, anyway) only has a well-known coach, so that's what they are using to promote the team.